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Who votes for the People's Choice Awards?

Who votes for the People's Choice Awards? Queen Latifah is hosting this year's People Choice Awards.
Ever wonder how the People's Choice Award selects it's winners?  Do you think the voting is a fair assessment of popular opinion, or just a biased view from select segments of the audience?

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The WashingtonPost explained a bit about the voting tally for the People's Choice Awards.  Here's an excerpt from their write-up:

 

How scientific is this so-called "voting"?

Not very. The People's Choice site encouraged participants to vote as often as they liked and to tell their friends to vote. Which explains why "The Twilight Saga: Eclipse" has a good chance of beating "The Social Network" in the Favorite Movie Drama category.

Do online voters determine the nominees as well?

In part. A dozen nominees become eligible for voting in the initial rounds. But those 12 are determined by what the People's Choice Awards describes as "national ratings averages, box-office grosses, music sales, input from our media partners and E-Score Celebrity." In other words, who they think is popular. In a way, it's a lot like the process of choosing your high school homecoming queen, except even that system doesn't generally allow students to vote more than once.

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The People's Choice Awards take place tonight, in just a few hours,  in Los Angeles.  The show will be broadcast on CBS beginning at 9 EST (6p.m. Pacific Coast Time). Queen Latifah is hosting tonight's award ceremony.  The venue is the famed Nokia Theater.

Here at StyleBistro, we'll be posted news and pictures from the red carpet as soon as celebrities arrive. You can check this page for streaming updates from the StyleBistro team: Live stream

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