Freida Pinto Freida Pinto has been named a new spokesmodel for L'Oréal India. She joins Aishwarya Rai, one of the most beautiful and most popular women in India. Perez Hilton stirs up a little drama around Freida's endorsement, saying Aishwarya was replaced without her knowledge. L'Oréal puts that rumor to rest, saying it has no intentions of replacing Aishwarya. A spokesperson said: We are shocked and surprised to read in some sections of the media and press about Ms. Aishwarya Rai Bachchan being replaced as the face of L’Oréal Paris. L’Oréal Paris strongly reiterates that this is absolutely untrue and that Ms. Aishwarya Rai Bachchan continues to be our valued spokesperson, as she has since 2000. It's clear why L'Oréal chose Freida to join Aishwarya—she's gorgeous and gives the campaign a younger and more international flair. Snippets of her campaign were released in L'Oréal's New Year's video and she looks absolutely gorgeous in every single one of them.